Gender representation in 21st century advertising
Girona, May 25-26 2009

Programme

Congenere

Contact us

Forum of Gender
Venue: La Mercè Cultural Center. Girona
Organizers
Pl. Ferrater Mora, 1
17071 Girona
Spain
web: link www.udg.edu/congenere
Tel.: +34 972 419 700
Fax: +34 972 419 709
E-mail: e-mailpublicitatigenere@udg.edu

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Programme

Structure of the congress
  • 2-3 Plenary sessions: conference format.
  • 2-3 Round tables:

    ·        Stereotypes and images of gender in advertising discourse.

    ·        The representation of gender in Internet advertising strategies.

    ·        New trends in advertising messages on gender discourse.


  • Paper presentations divided into four main topics

  •  Poster presentations